Perhaps a little background info would help.
There was some kind of famine and the people were starving.
Marie Antoinette's expert advice was sought. The converstion between Jissone De Menard the prime minister of France and the queen went as follows .
Jissone :- Your majesty, there is no bread in France. The people have no bread to eat.
Marie :- That's a no brainer. Let them eat cake.
Note the deep understanding of the problem and the ability to provide a solution in one sentence. Note, Jissone De Menard's description of the problem. This conversation helped to establish him as the TObject (the ultimate ancestor) of all business analysts. If he was around now EDS would have grabbed him