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Does "UX Strategies for eCommerce Success" teach how to make my product being visible in Google?

 
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Hi,

I'd like to know if "UX Strategies for eCommerce Success" teaches how to make my product being visible in Google search.

Thank you.
 
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Also is it possible to generalize the strategy so it applies to other search engines (bing..) as well?
 
blacksmith
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I would expect search engine optimisation (i.e. Google, Bing) to be a minor
part of the book.

My impression is that it focusses inwards from an eCommerce application
perspective. I guess it explains how the user experience can be optimised
whilst maximising the visibility of the eCommerce site's products.

Gian

 
Padmarag Lokhande
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Makes sense.
Perhaps Greg would shed more light on this topic.
 
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