Smartphone users are generally divided into two camps—Android phone users and iPhone fans.
This means that if you’re considering building a mobile app for your business, it’s ideal that you deliver an app for both platforms. Of course, this is only possible if time and budget allow for it. In a lot of cases, especially if you’re a small enterprise with limited resources, this isn’t always possible—and it becomes a choice between one or the other. The question is, what should you invest in first?
While it’s true that the smartphone market is split between Android and iOS, the truth is, Android holds a significant share. Recent statistics report that Android has a massive market share of 74.45%, with iOS trailing behind with 22.85%.
Deciding on what to develop next depends on your mobile app objectives and goals. Be sure to weigh the pros and cons of each, following these key factors before making your decision. If you need more guidance, our mobile app developers are here to help you out.